Tuesday, 23 April 2024
DistributionNews

Tern appoints Moore Large for UK and Ireland distribution

Tern has today announced a new partnership with Moore Large, for distribution of Tern bicycles and accessories in the UK and Ireland.

For those making the journey to Derby, Moore Large will show Tern at the Geared 2017 show at their Derby headquarters from February 20 – 25th. Trade can find more detail and register for attendance here.

“We are very pleased to partner with Moore & Large for distribution in the UK,” stated Joshua Hon, Founder and Team Captain of Tern. “They are very well respected in the industry for their professionalism and portfolio of leading brands. There’s also excellent synergy between their distribution channels and our electric, folding, cargo, and lifestyle product lines.”

“Tern is a true innovator and we’re looking forward to working with them,” said Nigel Moore, managing director of Moore & Large. “We expect strong growth in urban cycling in the years ahead and Tern is the perfect partner to help us push into new categories.”

Moore Large will focus initially on Tern’s folding and electric product lines. Tern recently launched the Vektron, a Bosch equipped folding e-bike which is garnering strong reviews. Tern’s new 451 Verge family of bikes, with updated geometry and 1X drivetrains, is said to redefine the size-to-performance ratio for small-wheeled bikes. Both these platforms should create excellent sales opportunities for dedicated specialist dealers.

Tern’s 2017 product line starts from £440 and ranges up to £2,980 for the Bosch-equipped Vektron. New and existing Tern retailers are encouraged to contact Moore Large for information about the 2017 range.

For more information please contact the Moore Large sales team on:

Tel:         01332 274 252
email:     sales@moorelarge.co.uk

If you are interested in becoming a Tern stockist please contact Joe Poyzer on:

Tel:         01332 274 218
mob:       07887 822 689
email:     joe.poyzer@moorelarge.co.uk