Extra UK signs exclusive INPEAK power meters distribution agreement for UK and Ireland

Extra UK has signed an exclusive distribution agreement in the UK and Ireland for INPEAK, the rapidly growing brand high-precision and accessible cycling power meter brand, based in Wrocław, Poland. This collaboration marks a significant milestone in INPEAK’s international growth strategy, immediately boosting the brand’s footprint in the key UK cycling market.

INPEAK is well-regarded in the power meter market, earning a reputation for precision and high-quality craftsmanship, with its products being fitted by some of the largest cycling brands, including Van Rysel and Willier. Its products are available in Twin or Single variants with rechargeable or replaceable battery-powered options across a wide range of Shimano cranks.

All INPEAK power meters feature Active Temperature Compensation, an Anti-Shock System, compatibility with a wide range of head units and watches via ANT+ and Bluetooth Low Energy connectivity and a high level of accuracy. Extra UK will be offering Shimano Dura Ace, Ultegra, 105 and GRX crank options from initial launch with MTB options to follow and what we’re told are competitive dealer margin across the range.

INPEAK believe that power meters aren’t just for the pros, and whilst their products can be found on athlete’s bikes performing at the highest levels, they are just as useful for amateurs trying to maximise their training, it emphasised. They deliver continual product development, with the range being continuously refined to offer the optimal experience for cyclists at every level, across Road, Gravel and MTB.

“Everyone at Extra is excited and looking forward to bringing INPEAK to the market in the UK and Ireland,” said Mark Greshon, Head of Brands at Extra UK. “Tech and electronics are a strong and growing category in cycling P&A and we believe INPEAK can quickly establish itself as the go to power meter brand for both dealers and consumers looking for a quality product with reliable back up and good stock availability.”

Dawid Markiel, INPEAK CEO and founder, added: “Securing Extra UK as our exclusive distributor is a truly exciting development for INPEAK. We searched for a partner that not only possesses unparalleled logistical strength but also shares our commitment to quality and customer service. Extra UK’s highly respected dealer network and proven expertise will be instrumental in making INPEAK a recognized and respected brand across the UK and Ireland. We are confident that their knowledgeable team will provide our dealers with the best possible support, ensuring riders get easy access to our technology.”

Stock will be available from mid-January from Extra UK, INPEAK’s exclusive distributor in the UK and through Cyclex in Ireland with prices starting from £324.99 SRP / €339.99 SRP respectively for a Shimano 105 Single Power Crank. Dealers can visit www.extrauk.co.uk / www.cyclexie.ie to order and for more information on the INPEAK range, or they can speak to their Area Sales Manager about becoming an INPEAK Stockist. The full range will also be on display at COREbike next month.