Thursday, 2 May 2024
News

Madison primed for uprgraded digiBike* 2022

Today marks the opening day of Madison’s digiBike* 2022, the second year of the online show, which for 2022 will run until Friday 18th March. You can register here to attendee and access the online content, with details below outlining the upgrades in store for this years attendees.

The biggest difference for this year’s digiBike* is that the show will run for a whole month instead of just four days.

After dealer feedback from last year’s digiBike*, Madison made the decision to extend the show, giving visitors more time to browse content at a time which is convenient for them.

Webinars

As always there is a great selection of webinars available for digiBike* visitors to watch, with the full list including:

  • Dear Dom – The industry submitted its questions to Madison and Sportline CEO Dominic Langan and in this webinar, he’ll be answering as many as he can on camera
  • The Bicycle Association – Is providing two seminars on market trends and the Investors in Cycling initiative
  • Park Tool – Everyone’s favourite mechanics, Calvin and Truman will be providing a webinar on spoke tension
  • Visual Merchandising – A retail expert at Madison will be offering a refresh on some visual merchandising best practice
  • Shimano – On 16th and 18th March there will be a Shimano T.E.C webinar to teach dealers how to use the platform. More details will be communicated during the show on how to attend these two webinars.

Show Offers

A big draw for many will be exclusive show offers, including daily flash offers – which will be updated over the course of the month. To access these offers dealers will need to register and attend digiBike*.

This year, Madison offers will only be available on www.digibike.co.uk so no offers will be available on the Madison B2B platform until after 18th.

Brand Videos and Products

Almost the entire Madison portfolio will be exhibiting at digiBike* so you can expect over 50 brands all displaying their latest and greatest products. A number of brands will have dedicated videos for digiBike* visitors to learn more about what they have been up to.

Madison has invested heavily into video for this year’s show, so visitors can expect a much-improved standard of content.

There is so much content to digest, it really makes a big difference to be able to come and go over the course of a whole month. Dealers can dip into the website whenever they like, watch a webinar, check out some new brands and take advantage of the amazing offers. All at their own pace at a time that suits them.

If you have not already, make sure you register for digiBike* now at www.digibike.co.uk.