Account linked Madison virtual catalogue lands on the B2B
Madison has announced the debut of a new online trade E-catalogue on its B2B, which will be continuously updated with the latest prices and products.
Rather than produce a quickly out of date print item, the digital version will remain up-to-date throughout the year to help shops keep informed on everything that’s new in the distributor’s product ranges.
Within this page turning catalogue will be live stock levels shown on each page, so instead of thumbing through the print catalogue with B2B open too, you can do both in the same place for the first time. Other benefits include the ability to access from any device (not just a PC), it’ll be usable by consumers in-store and, of course, a hugely reduced environmental impact because it’s hosted online rather than printed on paper.
Dominic Langan, CEO of Madison, said: “We are really excited about delivering something really new to the market and for Madison to be leading the way with innovative ideas to improve how we can service the needs of our customers and reduce our impact to the environment.”
This virtual catalogue can be accessible on all digital devices and by all staff. What’s more, the Virtual Trade Catalogue is fully integrated into your MadisonB2B account too, so you can seamlessly place orders and even use the tool alongside the consumer in your store.
The Virtual Trade Catalogue will be live on www.madisonb2b.co.uk from February 14th.
Madison accounts are invited ahead of the firm’s digiBike event to submit their questions for a question and answer session with senior management that will be led by CEO Dominic Langan. digiBike will provide a whole month of content, beginning Monday 21st, February and running all the way through to Friday 18th, March
