Saturday, 27 April 2024
News

ORTLIEB teams up with Cycling UK

ORTLIEB has announced a new collaboration with Cycling UK, with a range of products and initiatives designed to empower cyclists, encourage sustainable transport and foster a stronger cycling community. Cycling UK members will receive access to exclusive benefits and the latest cycling news from ORTLIEB.

Alice Clews-Smith, ORTLIEB UK Brand Development Manager, said: “We are excited to join forces with Cycling UK to create a synergy that celebrates the spirit of cycling. This collaboration reflects our shared values of quality, sustainability, and a deep passion for enhancing the cycling experience.”

Russell Stephens, Head of Commercial Cycling UK, addded: We’re super excited to announce our new partnership with ORTLIEB, a brand with a long-standing love and passion for adventure and discovering nature – something we know our members have a strong connection with. The high quality of Ortlieb’s products reflects their commitment to ensuring customers have the best possible equipment to explore and enjoy the world by bike.”

Both ORTLIEB and Cycling UK are keen to make meaningful contributions to the cycling landscape in the UK. This new partnership reflects a mutual vision for a future where cycling goes beyond being just a mode of transportation, evolving into a transformative and enriching experience. ORTLIEB and Cycling UK are committed to advancing innovation, sustainability, and community building within the cycling sphere. Together, they anticipate inspiring cyclists across the UK to embrace the joy of riding, explore new horizons, and contribute to a more sustainable and connected cycling community. They added: “This collaboration marks the commencement of an exciting chapter for cyclists nationwide, with ORTLIEB and Cycling UK at the forefront of fostering a vibrant and empowered cycling culture.”

Recently we saw ORTLIEB team with Rider Resilience for Velocity Design.