Polar appoints Stan Brajer to Senior VP of US sales and marketing

Wearable sports technology firm Polar has appointed Stan Brajer to the role of Senior Vice President of U.S. Sales and Marketing.

With over 20 years experience of fitness and retail know how, Brajer previously held the role of Vice President of U.S. Sports Sales for Timex where he recruited and signed elite athletes, including a host of Olympic medalists.

Brajer has also held the position of Director of Fitness Sales and Marketing for Garmin where he designed, implemented and executed a comprehensive fitness sales and marketing plan that was optimized and integrated across other Garmin divisions. Additionally, Brajer served as CEO of Pegasus Sports Performance where he led the launch of the company’s initial application for runners and coaches.

“I look forward to driving the next chapter of the revitalized Polar brand,” said Brajer. “Polar’s robust heritage in cycling, running, triathlon and fitness engages an extensive audience from beginners to Olympic athletes. With our global leadership in heart rate monitoring at our core, encompassing consumer fitness, corporate wellness, club, education and team sport categories, we are excited to bring our best-in-class solutions to new audiences and continue to innovate in the sports and wearable industries.”