Prestacycle opens EU headquarters and warehouse in France

Cycling tools and inflation systems manufacturer Prestacycle has opened a new headquarters and warehouse in Briançon, France.

The new HQ is managed on-site by Prestacycle’s European Manager, Richard Eakins, who brings his experience of successfully launching Prestacycle in the UK market to the wider European region.

The new warehouse is now fully operational and ready to ship orders directly to EU customers, with the exception of Germany, Austria and Switzerland, where Prestacycle continues to work with its established distribution partner via prestacycle.de.

The company stated that the warehouse will help reduce delivery times and shipping costs, while streamlining logistics for dealers, distributors and consumers. The new HQ will also improve inventory availability, ensuring more consistent product access across key markets. At the same time, it will enhance customer service standards and strengthen regional support, enabling faster response times and closer engagement with local partners.

In addition, the move will provide broader global access to Prestacycle products through established pro-trade markets, supporting wider distribution and increased market reach.

“This expansion marks an important milestone for Prestacycle. By establishing a dedicated EU warehouse, we are able to better support our European partners and customers with faster, more efficient access to our full range of products. Additionally, it creates opportunities to expand global distribution with greater stability,” said David Finlayson, President of Prestacycle.

The opening also marks the launch of the company’s redesigned websites, including Prestacycle.eu and Prestacycle.co.uk.