Registration opens for World Cycling Forum 2021

Registration has now opened for the 2021 World Cycling Forum (WCF), which will take place from 6-7 September 2021 in Munich, Germany and focus on ‘Capitalising on the Current Bike Boom”

The World Cycling Forum will begin one day before the official start of IAA Mobility which is still scheduled to run from 7-12 September 2021, and will conclude on the official first day of the show at the International Congress Center in Munich.

Through several presentations and discussions, the World Cycling Forum will focus on several factors such as growth and challenges of online purchases, how to ensure best practice in customer care, the value of traditional bike shops vs. online sales, and the future of the cycling industry.

A list of confirmed speakers is also now available and the WCF has also announced that Bob Margevicius, VP Specialized, will be hosting. The conference program also includes high level keynote speeches, interactive Q&A sessions, lunches, networking cocktail, and an exclusive, free-of-charge, ticket to IAA Mobility.

Prices for all categories of the event include 1x networking cocktail, 2x lunch and a free ticket to IAA Mobility. Tickets are prices at 800,00€ for WFSGI Members, 900,00€ for Bike Europe Subscribers, and 1.100,00€ for the public.