Thursday, 2 May 2024
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Sea Otter Europe 95% sold with 4 months till opening day

4 months before the seventh edition of the Girona cycling festival, Sea Otter Europe, gets underway the organisers – Ocisport – have announced that 95% of the planned space has already been reserved, most of which by brands from previous years coming back for more, becoming part of the festival year after year, as well as lots of new brands.

Based on previous data, and 2023 bookings, the team forecast more than 60,000 visitors, across more than 400 brands, with more than 4,000 participants in sporting events. On the media side, the event expects to see more than 200 journalists from 50 countries.

Strong response from the international market

One of the keys to this success is the fact that an increasing number of international brands want to be part of the festival. Some Spanish distributor brands from previous editions are now back representing the international parent brand and taking up more space.

From the outset, Sea Otter Europe Costa Brava Girona by Continental has striven to be one of the benchmark international cycling festivals of the year which is evident in the brands that attend, the visitors, the participants in the different sporting events, as well as specialised journalists from all over the world.

Euro Mobility Festival, another success factor in the event’s growth

The second edition of the Euro Mobility Festival marks the consolidation of this new festival, which joins Sea Otter Europe, sharing the same venue and dates, but with its own personality, access and space, brands and programme. The cycling festival and the new sustainable urban mobility festival are perfectly aligned, doing their bit to make the event bigger and much more interesting for everyone.