Tailwind Nutrition Appoints UNNU as UK and Ireland Distributor
Tailwind Nutrition has appointed UNNU as its distributor for the UK and Ireland market.
With this partnership, UNNU will offer the full range of Tailwind Nutrition products through its retail network, focusing on the running, outdoor and speciality sectors, as well as online channels.
Tailwind Nutrition offers four primary product ranges designed to fuel athletes before, during and after workouts and events.
Rapid Hydration combines electrolytes and vitamin C in a refreshing drink designed to support active lifestyles and provide fuel for shorter or less intense workouts.
Endurance Fuel is Tailwind Nutrition’s signature hydration mix, providing calories, electrolytes and hydration through simple ingredients designed for easy absorption during workouts and events.
High Carb Fuel delivers 90g of carbohydrates in a 2:1 glucose-to-fructose ratio. It is designed for hard training sessions and race days where higher carbohydrate intake is required.
Recovery Mix is designed for post-exercise consumption, combining carbohydrates, 20g of protein and electrolytes to help restore glycogen and rebuild muscle ahead of the next workout.
“We are very excited to scale Tailwind in the UK and Ireland,” said Nick Gracie, Founder and Sales Director of UNNU. “We truly value the Tailwind community and look forward to supporting everyone on their future races and adventures.”
Looking ahead, Tailwind Nutrition aims to double the number of retail partners across the UK and Ireland. UNNU will showcase Tailwind Nutrition products at multiple consumer events, including The National Running Show in January 2027 and the TCS London Marathon Expo in April 2027.
“The passion for endurance sports across the UK is enormous,” said Jeff Vierling, Co-Founder and CEO of Tailwind Nutrition. “From the participation numbers at the TCS London Marathon to the local run and bike clubs, we are proud to continue fuelling athletes with Tailwind Nutrition. Our new partnership with UNNU not only includes the addition of Rapid Hydration, but also a wider network of retail locations and availability for all Tailwind products.”
