The new issue of CyclingIndustry.News is live online now

Tuesday, 11 July 2023 Jonathon Harker

The new issue of CyclingIndustry.News is now live and full of views, news and insights on the big topics in the market. From converting ‘non-cyclists’ to become cycle customers, views on the industry’s products that end up in landfill, tackling bike theft and changing routes to market for cycle product…

Tough conditions in the trade are reflected in the custom frame part of the business. Duncan Moore examines whether these hand built bike skills are likely to survive.
Caz Conneller continues her series on takling the gender gap in cycling, this time focusing on how communication to ‘win hearts and minds’ is essential while the industry calibrates to serve women at various points of their lives.
If tackling bike theft and bringing traceability to the bike trade sounds like a tall order, then the founder of BIN (Bicycle Identification Number) has a solution to consider. He chats with Gosia Adamska about how BIN can mirror the motor sector’s VIN and hit the trade in stolen bikes in a big way.
This issue’s Ask the Boss is with straight-talking Josh Poertner, head of Silca, who details how his relaunch of Silca was partly motivated by wanted to sell product that won’t swiftly end up in landfill. He also has some choice words about the current state of the industry.
Elastic Interface speaks out on its data approach to chamois technology and its sustainability credentials.
Seemingly unthinkable even a few years ago, the conversation is beginning to open between Canyon and bike retailers, with a new opportunity for shops in the ever evolving route to market. We find out more from Canyon’s UK Country Manager.
Wisper has been supplying eBikes to the cycle trade for almost two decades, with 120 UK stores selling its bikes. The business explains how it targets customers who don’t call themselves cyclists.
New Motion Labs gives us its take on Eurobike 2023 and the industry’s response to its ‘game-changing’ Enduo drive train tech.
We chat with show organiser OciSport about how Sea Otter Europe’s big gamble has been paying off. We find out why the Girona cycle festival is a worthwhile stop in the industry’s calendar, and how it has been reaching out to the cycle tourism and mobility markets.
Wigan-based business MiRiDER makes a statement and offers a glimpse of its future.
And there’s more from CyclingIndustry.News’ Market Data 2023. The full results are available separately as usual (contact Frazer@cyclingindustry.news for more on that).