Saturday, 20 April 2024
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Trade invited to exhibit to family audience at revamped York Rally

The organisers of the recently revived York Rally have invited cycling brands to make the most of what is predicted to be a strong showing of youth and family cyclists.

“We’ve scored a bit of a coup by attracting the National Grasstrack Championship of the British Schools Cycling Association,” volunteer organiser Peter Eland said. “This should bring several hundred extra kids and their families to the event.”

Taking place from Saturday 24th to Sunday 25th of June, the event also partners British Cycling’s Go-Ride, Sustrans and the Yorkshire Cyclo-Cross Association ensuring a diverse visitor mix.

Around 30 exhibitors took part in 2016, including electric bike firms, custom wheel and frame builders and cycle tourism firms.

Pitches are available in marquees, or outdoors. Test track facilities are available for customers to try out bikes, and advertising in the show programme is offered to raise your profile further. Exhibitors are welcome to stay on site in mobile homes, tents or caravans.

Entry to the event is free, and local and national publicity typically attracts several thousand visitors, with 500+ staying on site all weekend.

The York Rally’s Trade Co-ordinator, Charlie Hodge, said: “This year, hosting the BSCA championship is expected to drive strong interest from makers of performance childrens’ bikes, and we’re also fielding many enquiries from people wanting to exhibit electric bikes. The York Rally trade show has also traditionally been very strong for cycle touring specialists and clothing, and we expect that to continue in 2017. With our affordable pitch prices and well-targeted audience we believe that the York Rally trade show is an opportunity not to be missed.”

To contact the organisers email Hodge here.