Zyro-Fisher exclusively scoops up Selle San Marco

Hot of the heels of the announcement of the two distributors coming together, Zyro-Fisher has its first brand addition announcement in Italian saddle maker Selle San Marco.

Exclusive for both the UK and Ireland’s bike stores, the agreement will see stock available to accounts from early May.

At over 80 years old, Selle San Marco makes both on and off road suited saddles, many of which can be paired to a customer’s sit bones with the Dima Selector fit application.

Giovanni Girardi, Selle San Marco Commercial Director, commented; “Zyro-Fisher is clearly now recognised as being the leading specialist distributor of cycling parts and accessories in the UK and Ireland. We are excited to be working with the Zyro-Fisher team, and look forward to growing the Selle San Marco brand over the coming months with their support.”

Ian Calvesbert, Zyro-Fisher Commercial Director, added: “We are incredibly pleased that Selle San Marco has chosen Zyro-Fisher as their distribution partner in the UK and Ireland. Selle San Marco is an iconic brand with a rich history in the cycling industry that continues to develop market leading products. They identified the need for a partner that continues to invest and support the hugely influential IBD channel and determined that Zyro-Fisher were the best partner to execute this strategy. We look forward to working with Selle San Marco in order that the brand can reach its full potential in the UK and Ireland.”

To find out more information, please visit www.zyro.co.uk