Bike sharing scheme by Pashley coming to The Green Quarter
Pashley showcased its new bike share solution at London’s The Green Quarter, with an aim to change bike sharing. The scheme is currently exclusive to residents of the Green Quarter.
A distinctive fleet of bikes will be provided by Pashley for the bike sharing programme, providing its ‘smart’ bicycles along with its intelligent locking system and the versatile Pashley dock. All these features are connected via the IoT to allow for greater user experience and better data management for partner Urban Sharing.
The Green Quarter is an 88-acre parkland and canalside residential development in Southall, London. The zone four area in West London contains 8,100 homes as part of its redevelopment efforts.
Marcus Blake, managing director at St George, Berkeley Group, said: “The Green Quarter’s resident bike scheme is a pioneering initiative exclusively for our residents, connecting the community to the surrounding area and providing greener, more convenient commutes.”
Steven Bell, Pashley’s general manager, said: “Designed and engineered in the UK by our amazing team at our Stratford-upon-Avon HQ and featuring ground-breaking intellectual property and innovation – the future of bike sharing has been simplified and made significantly more accessible to so many more public and private communities.”
Both conventional bikes and electric-assisted bikes will be part of this programme. These bikes are designed from the ground up specifically for bike sharing. These bikes are low maintenance, robust, practical, versatile, comfortable, and vandal-resistant.
The shared dock is easy to install and maintain, as it is vandal-resistant and does not require external power. A multitude of configurations allow the rack to be positioned in almost any location. This ensures bikes can be stably racked and secured, simplifying the time, complexity and costs associated with a bike-sharing system. Pashley’s ‘claw’ lock design and intelligent remote locking systems have been added to increase security and provide a better user experience.
Urban Sharing plays a large role in the scheme, as it enables valuable insight into how the bike sharing is being used, maintained, and managed. The data can provide an indication of if the scheme is successful. This allows for corrections and maintenance when needed, meaning that residents will receive the full benefits of the scheme.
CIN had an in-depth chat with Pashley last year about the brand’s long history serving the micromobility and fleet / B2B markets.
Evidence suggests bike sharing schemes are not only more environmentally friendly, but also are more economically viable.