Chris Froome joins Supersapiens as technical advisor and investor

Supersapiens has announced that Chris Froome has joined the company as a technical advisor and investor. Froome will be featured in Supersapiens marketing and has seven Grand Tour titles, including four Tour de France victories.

Phil Southerland, CEO and Founder said, “We’re excited to welcome Chris to the Supersapiens team. His on-bike results speak for themselves – as does his tireless determination to extract the maximum performance from himself. Chris has been an early super-user of Supersapiens, utilizing Abbott’s biosensor, and his feedback has been invaluable in optimizing the system. Having someone of Chris’ caliber using, validating, and helping develop Supersapiens is a great honour.”

Froome, said, “I’m proud to be joining Phil and his team at Supersapiens. I’m constantly searching for improved performance from myself and my equipment. I’m looking forward to playing my part in bringing Supersapiens to performance athletes of all levels in cycling and beyond. It’s great to be part of something so genuinely game-changing.”

The Supersapiens system powered by Abbott’s Libre Sense is now available in Austria, France, Germany, Ireland, Italy, Luxembourg, Switzerland, and the United Kingdom. Learn more about the full line of Supersapiens products and purchase Abbott’s biosensor at www.supersapiens.com.