Columbus names Ison Distribution UK distributor

Italian bicycle tubing and component manufacturer Columbus has appointed Ison Distribution as its UK distribution partner.

Under the partnership, Ison Distribution will distribute a growing range of Columbus Components, as well as its newly launched wheel range, which consists of three models: Cento, Spirit and Gara.

“We’re excited to kick off this new chapter with ISON in the UK. This is a big step for Columbus Components, and we’re glad to be taking it with a partner who shares our ambition for where the brand goes next,” said Victor Luis, Chairman of Gruppo SRL. “Finding the right distribution partner isn’t just about logistics — it’s about trusting someone to represent our brand and the craft and heritage behind every component we make. ISON gets that.”

Founded in Milan in 1919, Columbus has been producing tubing for decades. In recent years, the brand has expanded into components, with a growing focus on carbon manufacturing. Before the recent introduction of the new Columbus wheels, the Italian brand also launched an updated range of carbon components, including its debut integrated cockpits. Four new lightweight integrated handlebars are now available, alongside three new carbon forks.

UK dealers will be able to view the Columbus range and place orders via the ISON B2B portal from mid-September 2026.

“Columbus’ new range of premium Road/Gravel carbon components and wheelsets are a great fit for our portfolio, and we’re incredibly excited to make Columbus products accessible to dealers across the UK,” said Lloyd Townsend, Managing Director at ISON Distribution.

Ison Distribution will showcase a range of products at CIN LIVE 2026,  taking place from 20–21 September at NAEC Stoneleigh, Warwickshire.