Wednesday, 11 December 2024
DistributionNews

Four Corners UK distribution takes on sunglasses brand Ryders

Canadian eyewear brand Ryders has partnered with Four Corners UK in a bid to build its presence in the UK. Four Corners will launch the brand at Slide trade fair in January.

A leader in cycling eyewear, Ryders has built up a strong following among the cycling community in North America. After seeing ‘huge growth’ in the activewear market recently, the brand is now looking to grow it UK market through the new partnership with Four Corners UK.

As well as offering a range of eyewear products, Ryders has a range of features to appeal to a variety of users, including a lifetime manufacture guarantee and 100% UV protection. The brand also offers ultra-durable frames and anti-slip nose pads alongside premium lens choices, including Polycarbonate anti-shatter lenses. Furthermore, it is the only brand to offer military grade antiFOG protection.

Four Corners will sell a wide selection of Ryders’ products across a competitive price range, according to Managing Director John Whitfield.

“The Ryders products sit right in the sweet spot of being an extremely well-made piece of kit ideal for serious sports enthusiasts, while still being fashionable, and at an accessible price point,” he said. “They appeal to those who want a single pair of glasses to take them from sports to social wear. We are really looking forward to introducing them to our UK retailers.”

For further information on Ryders or Four Corners UK, email [email protected].