Greyville becomes Tru-Tension distributor

Tru-Tension have announced Greyville as their new distributor partnership with Greyville, ensuring the seamless supply of Tru-Tension’s products to the cycling industry.

The announcement highlights that Greyville brings extensive expertise and a solid track record in the cycling industry, making them an ideal fit for Tru -Tension’s distribution network. Their commitment to delivering high-quality products is said to align perfectly with Tru-Tension’s core values, creating a partnership which enhances customer accessibility, product availability, and support.

Tru-Tension’s product portfolio includes an array of solutions designed to simplify and optimise the maintenance process for cyclists, motorbikers and karters of all levels, from the award-winning Chain Monkey precision chain tensioning tool to a range of racing-quality lubricants.

By joining forces, Tru-Tension and Greyville aim to establish themselves as the go-to source for cyclists seeking premium maintenance and tool-based products.

Greyville’s extensive distribution network and industry connections will help Tru-Tension reach a wider customer base, both in domestic and international markets.

Commenting on the partnership, Chris Frappell, CEO of Tru-Tension, said, “We are thrilled to announce our partnership with Greyville.”

“Their expertise in the industry and dedication to customer satisfaction perfectly align with our goals. With Greyville as our trusted distributor, we are confident in our ability to continue serving the cycling community with our high-quality products.”

Lea Adams, CEO of the Greyville Group, also expressed enthusiasm for the collaboration, stating, “All the Staff at Greyville are delighted to be chosen as the exclusive UK distributor of Tru-Tension amongst strong opposition. This partnership further aligns with our commitment to providing our customers with quality Brands. From our first meeting with Tru-Tension, we were highly impressed, not just with the quality of their products but more so with Chris Frappell and his team, the innovation shown in the range perfectly complement our plans of increasing our offering and to grow market share”.

For Greyville inquiries, please contact the Group Sales Team via sales@greyville.com