INTERSPORT integrates Spanish division into French arm

INTERSPORT International Corporation (IIC) has integrated its Spanish division into INTERSPORT France.

IIC said that by creating a Southern European hub bringing together France, Belgium, Spain and Portugal, INTERSPORT France is reinforcing its organisation in a strategically important region of the European sports market.

The integration will also enhance consumer proximity, harmonise operational standards, and accelerate the rollout of the store model that has driven INTERSPORT France’s growth in comparable markets.

“The integration of INTERSPORT Spain into INTERSPORT France is a concrete example of our international expansion and regional consolidation strategy,” said Tom Foley, CEO of IIC. “It demonstrates the ability of our national organisations to pool expertise, reinforce synergies, and ensure operational continuity in a spirit of sustainable growth.”

The integration is part of the company’s internationalisation and regional consolidation strategy, initiated in 2022. Earlier this year, IIC also consolidated its Swedish and Danish divisions.