Nove Bikes available in UK through selected IBD network

Nove Bikes has announced it is now available in the UK through a network of IBDs and via a consumer direct channel. Represented in the UK by Max Bikes PR, Nove’s custom build options will be available to both the end consumer and selected IBDs.

Nove Bikes is a bespoke custom bicycle company based in Perth, Western Australia, which makes high-end road, TT and CX bikes. The brand has developed an online 3D customisation tool that allows the customer to personalise every aspect of their bike, from paint to parts. This level of customisation will also be made available to a dealer network in the UK.

Nove works with a China-based factory in a bid to ensure high levels of quality control and carbon layup processes, so that all the brand’s frames test 20% above strict ISO safety standards.

Keith Jepson, Creative Director at Max Bikes PR, said: “We are so excited to be working with Nove Bikes for the UK market. Nove offer high-end road and TT bikes with amazing design qualities and build specifications, alongside communicative and excellent customer service.

“It’s this attention to detail, bespoke build options and excellent price points for both the rider and dealer that 1st attracted Max Bikes PR Ltd to Nove. It’s clear that we share many of the same values and we can’t wait to push the brand in the UK to both the end consumer and trade.”

A complete range guide can be found on Nove’s website, while more information on dealer options can be found here.

Hayley Everett

Multimedia Reporter

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