Pon.Bike UK expands commercial team with appointments
Pon.Bike UK has expanded its commercial team with several key appointments.
The expansion includes three new Account Managers, a newly formed Cannondale sales team and an internal promotion to bolster service levels across its UK dealer network.
Terry Rolleston (pictured top left)steps into the newly created position of Strategic Account Manager, focusing on key retailer partnerships and driving long-term commercial growth across the portfolio.
Taking over Rolleston’s former territory, James Booth (pictured top right) joins Pon.Bike UK as Southern Account Manager for Santa Cruz, Cervélo, Reserve Wheels, OneUp Components and Nimbl shoes.
To support the addition of Cannondale to the UK brand roster, Pon.Bike UK has formally launched a dedicated Cannondale sales team. Heading up the brand’s regional field operations are Gregor Wilson (pictued bottom left), who takes on the role of Northern Account Manager for Cannondale, and Aaron Creamer (pictured bottom right), who steps into the Southern Account Manager position.
“We are thrilled to welcome Gregor, Aaron and James to the team, and to see Terry step into his new strategic role. Establishing a dedicated Cannondale sales team alongside strengthening our core brand territory coverage represents a direct investment in our retail partners,” said Phil Midgley, Commercial Director at Pon.Bike UK. “These appointments significantly increase our field presence, allowing us to elevate our service levels, deepen brand engagement and deliver unrivalled day-to-day support to independent bicycle dealers across the UK.”
The appointments take effect immediately, expanding Pon.Bike’s UK external sales presence to seven Account Managers, with an additional two internal sales staff.
