Sunday, 28 April 2024
DistributionNews

Raleigh form new UK distribution partnership with Northwave

Raleigh UK Ltd and Italian Footwear and Apparel Brand Northwave have today announced the founding of a new partnership to exclusively distribute the brand’s Cycling category into the UK market.

‘Following a re-brand and re-focus of Northwave through 2021 the new partnership with Raleigh is incredibly exciting and presents both organisations with a joint opportunity to grow presence in the UK market.’ says Thomas Brandolini, Global Sales Manager at Northwave. ‘The UK is a strategic market for Northwave and we believe that nobody knows it better than Raleigh UK. We are excited to be working with Raleigh UK in the years to come.’

Throughout its 50-year history, Northwave has become synonymous with innovation quality, attention to detail, performance and sustainable development which is stitched into every product and its core values.

Peter Hunt, Raleigh UK’s Head of Brand and Marketing adds; ‘We have been looking for the right partner to enter the apparel and footwear market with for some time, and when conversations began with Northwave we knew there was a great fit and synergy between our businesses. We are excited to welcome Northwave into the Raleigh portfolio and delivering the great plans we have established together.’

If you are interested in becoming a Northwave stockist, please contact your Raleigh account manager or contact sales@raleigh.co.uk for more information.