Register now to attend Tandem Group’s 2020 launch

Bike shops are invited to register for the Tandem Group’s 2020 product launch, which takes place two months earlier than usual this year.

Taking place at The Strawberry Bank Hotel on November 6th and 7th, the launch will comprise showings of kids brand Squish, Dawes, Pulse and Claud Butler.

“Bringing our launch forward by two months has certainly created some challenges, but with new stock also arriving earlier than ever before, we’re hoping we can help dealers make the most of Christmas sales, whilst being ready to hit the ground running in 2020. Not only will there be a host of new product to look at, but we’ll also have special offers exclusively for show attendees.

“We’ve completely overhauled our ranges, including new models from Dawes, Claud Butler and our increasingly popular Squish lightweight junior bikes, so we hope that all dealers who attend will be pleasantly surprised.”

The address for those attending in The Strawberry Bank Hotel, Main Road, Meriden, West Midlands, CV7 7NF.

Anyone who wishes to visit the show is advised to contact Tandem on 0121 748 8050, or email to confirm their attendance. Attendance can also be arranged via your account manager.

On both days the show will be open from 9am until 7pm.

Related: The Tandem Group’s recent financial statement has now shown a return to profitability after a period of adjustment, with licensed goods sales leading the charge.