Reid is to reward visitors to The Bike Place Show with margins of up to 60% on selected bikes, the firm has said.
On track to become one of Australia’s leading brands, Reid now ships to 15 countries worldwide with the UK distribution handled by 2×2 Worldwide.
The main price points are between £300 and £600 for most models, which is one of the highest volume price brackets for IBDs in the UK.
Some of the best sellers include the Ladies Classic 7 Speed and the Gents Roadster which retail at £339. 2×2 will be offering up the enhanced margin on some of these models at the show only.
Also revealed earlier this week, Orange Bikes will offer dealers two limited edition takes on both the Alpine 6 and Five at the show.
To register for the Bike Place click here.