Squirt partners with Adventure Racing World Series

Squirt Cycling Products has announced its partnership with the Adventure Racing World Series, which sees the 2023 ARWS World Championships scheduled to take place in South Africa.

With the 2023 edition of ARWS promising to be the biggest World Championships yet, Squirt, a proudly South African brand, sees a natural partnership with the ARWS, where regional races of 12-36 hours offer an accessible pathway into adventure racing, and the opportunity to progress to expedition races and the World Championship. Athletes competing in a series which includes Qualifier expedition races of 3-10 days, as a route to the annual Adventure Racing World Championship.

Combined there are currently 64 races in the Adventure Racing World Series, with regional races held in North America, South America, Europe, Africa, Asia, the Middle East and Oceania.

In the UK, Squirt Cycling Products are distributed by Extra UK, with Chain Care (including eco refill options), Bike Wash, and Body Care products available to UK retailers.

• Squirt’s wax-based chain lube formula is developed to give better lubrication, lasting longer, keeping the chain cleaner over longer distances.

Squirt Chain Lube is suitable for all types of bikes, in all types of conditions, from road and mountain bikes, to eBikes, ridden in all conditions.

• Squirt Barrier Balm is said to be a unique product in the anti-chafe market, containing lanolin and tea tree oil to forms a microfilm barrier on skin when applied.

Barrier Balm is water repellent and offers lasting protection against chafing, blisters and rashes caused by clothing, shoes and sports equipment. It’s the go-to for long distance and endurance athletes, regardless of the conditions.

“As South Africans, we are especially proud to have a South African brand involved with AR World Series. Squirt’s products are distributed all around the world – this is phenomenal and such a privilege for us to have Squirt as partners,” says Heidi Muller, CEO of AR World Series. Heidi and her husband Stephan are also the Race Directors of Expedition Africa and hosts of the AR World Championship in October.

As the brand points out, for ARWS competitors Squirt provides a combination of products which enable a focus on the job at hand, without worry about a noisy chain, or the discomfort of chafing, during a 500km + adventure including mountain biking, paddling, navigation, climbing and more. And, once the adventure is done, Squirt is there to clean up.