Sunday, 28 April 2024
News

Titici bikes and Alba Optics launched into UK market with Sam William Andrews

With Titici Bikes and Alba Optics, Sam William Andrews is on a mission; introducing UK bike shops to an Italian producer of handmade – custom – frames, and a Milanese handcrafted glasses brand.

Titici logo

Titici has been producing handmade custom frames, using innovative materials and advanced production methods, for more than 60 years. Founded in 1961, the business patented its famous “Fuego” BMX in 1980, launched MTB frames in 1984, and became the first to unveil a 29’’ MTB in Italy in 2007.

Today the business features a pioneering carbon fibre frame concept, spanning its gravel, road, and mountain bike range.

P.A.T: 8mm of innovation and technology – the world’s slimmest top tube!

Titici aero frameset 'floating' studio shotP.A.T is a unique to Titici, patent protected, specially shaped horizontal tube that tapers off to become a single sheet of carbon.

Yes, you read that correctly; a single, 8mm, sheet of carbon!

The result: Vibration is reduced by up to 18%, for greater comfort and safety. All without altering the rigidity required to ensure reactivity and racing performance.

In the out and out F-RI02 aero road bike this 8mm P.A.T top tube is clear to see, giving the bike a genuinely unique silhouette, co-developed with Paolo Bettini.

Currently all frames are designed and crafted by hand in the Titici Hub in Asola, in the province of Mantova. The business prides itself on creating custom bikes with a distinct Italian style and aesthetic.

“We can offer fully custom frame geometry and paint based on the customer’s wants and needs. Ultimately, the customer has a completely unique experience from start to finish, and the bike is tailor-made for them” comments Sam.

Alba Optics logoAlba Optics

Hand crafted in Milan, each pair of Alba Optics sunglasses draw inspiration from the frame shapes of cycling’s greatest heroes, using high-quality materials, and cutting-edge manufacturing technologies.

The brands story began with the search for an original mould for a frame that was designed and produced in Italy during the 80s. The aim: bring it back to life using new technologies. From this, Alba launched its first model: the DELTA.

 

Alba Delta dual image montage

 

The brand has already made a name for itself amongst style conscious cyclists, blending retro designs with cutting edge materials to reinvigorate classic styles, and, DELTA ULTRA ORG MR ALUalong the way, scooped a number of awards.

Sam notes, “The tight-knit team in Italy is proud of their heritage and the deep connection Italy has with both the cycling and eyewear industries”.

“We’re looking to work with bike shops who see the style that Titici and Alba Optics capture and want to offer products with character to customers who’re looking for something unique from their bike, and their sunglasses. Style, as a statement. “

For those who share the same passion for cycling perfection, wanting to finding out more, Sam can be contacted via sam.andrews@titici.com