Velorution becomes ‘destination store’ for Chrome Industries

Velorution’s Marylebone and Islington stores are to become destination stores for Chrome Industries from this month.

Gretta Cole, Marketing Director of Velorution explains: “We are delighted to be launching our first range with Chrome Industries as destination concessions in our Marylebone and Islington stores. With so much energy around London as a cycling capital Velorution and Chrome Industries new partnership is the culmination of two forward thinking urban focused brands coming together.”

David Butler, Chrome Industries UK Sales Representative said “Chrome is working hard at the points where different cycle sub cultures intersect and Velorution will be a great place to communicate this.”

“Velorution are bringing a lot of thought and integrity to cycle retail in London. They are a key part of the landscape and we are pleased to have Chrome in there and among good company.”

Chrome launch at Velorution Stores and online on 3rd November.