Olympian turned cycling advocate Chris Boardman is to once again lead the charge on Cycle to Work Day, scheduled for September 14th.
Every day is cycle to work day, but the September diary date calls on bike retailers and employers to celebrate the benefits of cycling for transport. The campaign ultimately is one cog in the drive to see one million people in the UK cycling for transport by 2021.
2015’s event saw many of the campaign’s numbers close to double that of the previous year. 2015’s event saw the number of riders rise to just under 33,000; miles ridden to just under half a million; and the number of employers reached just under 900, with a combined workforce of more-than-one-million employees.
“I’m delighted to be the ambassador for Cycle to Work Day 2016, it’s something I believe in deeply”, said Chris Boardman, MBE.“The occasion offers a focal point for people who don’t cycle already to give it a go and for those that do, to celebrate this wonderful form of transport. People from all over the country and all walks of life united for a day by this wonderful machine and in doing so, help to remind us that our journey’s to work can be something to be enjoyed.”
“We would like to get cyclists, employers encouraging their employees and bike shops all involved and supporting the event as we launch the first Cycle to Work Day in Ireland,” said Tracy O’Brien, Operations and Benefits Product Manager, Cyclescheme Ireland. “The event will be one celebration of everyday cycle commuting, so please pledge now to pedal or encourage colleagues, friends and family to get pedalling on the day.”
“With the future of health-related benefits through salary sacrifice such as cycle to work being protected in 2016’s UK Budget, we would like to get riders, employers and bike shops all involved in this year’s Cycle to Work Day.” said Stephen Holt, Commercial Director, Cyclescheme. “We’re proud to be behind this cycling event’s return for the fourth year in a row.”
The effort is supported by Transport for London, the Met Office, British Cycling, the Tour of Britain, Sustrans, we are Cycling UK, Cyclescheme IE, and the London Cycling Campaign.