Extra UK to showcase multiple brands at CIN LIVE 2026

Extra UK will use CIN LIVE 2026 to showcase new products, retailer support initiatives and point-of-sale solutions across its portfolio, including Pirelli, Moon Sport, MET Helmets, Enduro Bearings, Jagwire, Rozone, OnGuard, Bryton, Selle Royal and Topeak.

Pirelli will highlight its latest performance tyres, including the recently launched PZERO Race SL-R TLR, positioned as the brand’s most advanced road tyre and developed with a focus on speed and performance. Its gravel offering will also feature, with the Cinturato RH and Cinturato RM High Performance tyres designed for modern gravel racing. Extra UK will also demonstrate merchandising solutions aimed at helping retailers present Pirelli products effectively in stores of different sizes.

Moon Sport will give retailers an early look at its new METIS and ARGUS lights, with stock expected to arrive around the time of the show. The METIS combines a 1,000-lumen integrated light and computer mount with an 80dB motion-activated security alarm and one-touch electronic bell. The ARGUS is a smart radar rear light that combines radar technology with lighting functions to improve rider visibility and awareness.

MET Helmets will showcase new additions and colourways to its helmet range, alongside point-of-sale materials designed to help retailers create more prominent in-store displays.

Enduro Bearings will highlight recent developments including its new ABEC5 bottom bracket range, which brings the brand’s premium offering to a more accessible price point.

Jagwire will focus on its latest braking products, including the LR3 and SR2 rotors and Pro-Connect hydraulic hose systems. The products are designed to improve braking performance and heat management while making workshop installation and servicing more efficient.

Rozone will demonstrate its range of professional cleaning and maintenance products, including the Rowasher bio parts washer, which will be running throughout the event. Retailers will also be able to find out more about subscription packages for existing washer customers.

OnGuard will showcase its latest security products, including the RockSolid angle-grinder-resistant D-lock. A selection of point-of-sale solutions will also be available to help retailers improve product visibility in-store.

Bryton will present its cycling technology range, including the Rider E10 GPS computer, priced at £39.99. The company will also demonstrate its recently launched AI Coach training platform, which uses Bryton GPS devices to provide personalised coaching tools.

Selle Royal will present its latest saddles and grips, with a focus on rider comfort. The stand will also provide an early look at new products due to enter the market.

Meanwhile, Topeak will showcase products from its extensive range of pumps, tools, bags and accessories, alongside retail display solutions designed to improve in-store visibility. Introductory offers for new Topeak dealers will also be available during the event.

Alongside the latest product launches and innovations, visitors will be able to meet the Extra UK team to learn more about the extensive support available across its portfolio of brands. From marketing resources and technical expertise to category-leading products and retail merchandising solutions, Extra UK continues to provide dealers with the tools they need to meet the evolving demands of today’s cyclists. It will also be offering a range of exclusive show-only offers.