Saturday, 3 October 2026
DistributionFeaturedNews

iGPSPORT appoints Madison as UK and Ireland distributor

iGPSPORT has appointed Madison as its exclusive distributor in the UK and Republic of Ireland.

Under the partnership, Madison will stock five GPS bike computers, priced from £39.99 to £219.99, and a sports watch priced at £199.99. The smart lighting range includes four front lights offering between 500 and 1,800 lumens, priced from £29.99 to £79.99, alongside a £79.99 radar rear light and two further rear lights. Chest and arm heart rate monitors, as well as speed and cadence sensors, complete the range.

The products are supported by the iGPSPORT app, which allows riders to manage their devices, sync and analyse activity data, discover routes and create their own.

For retailers, a compact countertop display is available to demonstrate the computers and lights in store, with further supporting materials available from Madison.

“We are delighted to welcome iGPSPORT to Madison. Its cycling computers, lights, radar and wearables give specialist retailers an exciting range at truly compelling price points,” said Dominic Langan, CEO of Madison.

Crystal Huang, Regional Sales Director at iGPSPORT, added: “Partnering with Madison is an important step in the continued growth of iGPSPORT in the UK. Madison has an outstanding reputation and a deep understanding of the specialist cycling market, making them an excellent partner to help us bring our technology and products to more riders.”

Founded in 2012, iGPSPORT began with GPS bike computers and has since expanded its range to include navigation, smart lights, rear radar lights, a sports watch and ride sensors. Its products are sold in more than 40 countries and are designed to provide riders with useful technology at accessible prices.

Add Cycling Industry News to your Google News feed  Google News

Leave a Reply