Hot on the heels of the announcement that i-ride is to feature at the CoreBike Show, Felt has been added to the brand roster.
Having gone direct to retail, the brand is looking toward capturing more dealer interest at the January trade exhibition.
Fidi Schnoor, Head of Sales UK: “In 2016 we started to support the UK market with our own sales team servicing UK retailers direct. Core Bike represents a perfect platform to showcase our brand, to meet with our customers and friends and to welcome the Core Bike visitors to have a look at what Felt offers for 2017 and beyond.”
For those wanting to get a glimpse of the product Felt’s two new road bike series will be on show. The FR series builds on the success of the F series, adding clearance for 28mm tyres and precision tuned compliance. A disc brake version arrives in spring.
On the mountain bike side there will be new models of the Decree full suspension trail bike and the Surplus, a 27.5+ hardtail.
To register for the January trade shows, click here.