GASGAS, Husqvarna and Felt join brand line up at COREbike 2024

Tuesday, 28 November 2023 Simon Cox

Taking part at next year’s COREbike show for the first time are Pierer New Mobility.

In sharing the news, the COREbike team highlight that, although a relatively new name to the UK cycling industry, the Austria-based company is an established manufacturer of sport motorcycles with leading brands such as KTM, Husqvarna Motorcycles and GASGAS. The brands will be very well known to motocross, enduro and motorbike trials fans with many hundreds of podium places won in the sports over the years. Being a direct lineage of some of the world’s most successful motorcycle manufacturers has clearly been a major driver for the company to now develop a range of bike and bicycle products.

“We’re delighted to be able to showcase the latest bikes from the Husqvarna, GASGAS and Felt brands to UK retailers and press at COREbike for the first time. While Felt needs no introduction to dealers, this will be first time that many of them have seen the other two brands up close or had a chance to chat to the teams behind them.” Ash Clark, UK Head of Sales.

“It’s exciting times for the Pierer New Mobility group. Felt has been absent from UK shores for a little while, but still has a strong following here and the new bikes have been extremely well-received by British buyers. And we’re very proud to be instrumental in the evolution of two iconic off-road motorbike brands into the eBike sector. Both have already made great strides in the market and we’re looking forward to showing the bikes off to prospective dealers in February.”

With bikes ranging from Felt road and gravel machines ridden by Niki Terpstra, the GASGAS ECC 6, and city eBikes in the Husqvarna line up, the Pierer team certainly have plenty to offer dealers.

Today also sees GASGAS launch the all new, SRAM powered, All-Mountain focused, MXC 5, featuring 160/140mm travel, full carbon frame chassis with 29”/27.5” mullet wheel sizing.