Laka insurance partners with the German Cycling Federation
Laka and The German Cycling Federation (the Bund Deutscher Radfahrer e.V.) have announced a new partnership. With immediate effect, Laka will support all members, regional associations and clubs of The German Cycling Federation as their official insurance partner.
The announcement follows the recent entering of the German market, and sees Laka gaining another important German market partner. Members of The German Cycling Federation benefit from the direct support of the award-winning bicycle insurer.
The German Cycling Federation will promote Laka on all of its communication channels. In return, Laka will become even more involved in German cycling and participate in joint initiatives for all types of cyclists. In addition, Laka will provide information about cycling safety with new content formats and will continue to promote the use of bicycles in Germany for sport, leisure and micromobility.
Tobias Taupitz, Founder and CEO of Laka, says of the new partnership: “We are very pleased to have found such an important partner in The German Cycling Federation for our further expansion in Germany and Europe. Together we will promote to the members of The German Cycling Federation, cycling sports and everyday cycling in Germany.”
Rudolf Scharping, President of the Bund Deutscher Radfahrer, says: “We are convinced that with Laka, Europe’s leading bicycle insurance company, we are able to add an ideal partner to the Bund Deutscher Radfahrer. We are thus offering our members a unique, collective insurance model and securing an innovative partner for the promotion of the German cycling sports.”
Laka is unique in that the innovative collective insurance model bases monthly costs for the insurance on the actual charges for claims submitted in the previous month. Thus, insured customers could benefit from lower prices due to fewer claims, while all members in the collective are protected from higher costs by a monthly price cap. This innovative approach to insurance is made possible by Laka’s unique, tech-based, daily updated pricing and risk model. Importantly, insured customers receive full transparency about where their money goes each month.
