Madison customers to receive reduced subsidy rates on 0% finance sales

Running throughout August, customers of Madison will benefit from a reduced subsidy rate on selected lines sold on 0% finance.

Retailers, who are encouraged to register by July 28th, will receive a credit note against their accounts. The normal subsidy will be charged by V12 prior to the credit refund.

Set to promote the Ride it Away promotion, Madison has placed adverts with Cycling Weekly, pushing footfall to its customers.