MOTOREX launches 100% recycled packaging
MOTOREX has designed its BIKE LINE lubricants and care products to be more environmentally friendly by introducing packaging that is made entirely of recycled material.
As a manufacturer of technical chemical products, the Swiss company said it is aware of its impact on the environment and is fully committed to taking the interests of future generations and the environment into account.
Biodegradable products have been a cornerstone for the company, the firm added, with a strong R&D commitment to creating lubricants and care products that meet the highest technical requirements whilst offering a more sustainable option. These advances have ensured that rapidly biodegradable products are at least equal, if not superior, to conventional products in terms of their technical reliability and service life.
MOTOREX ECOSYNT HEES hydraulic oils, which are based on renewable raw materials, reportedly last around five times as long as mineral oil-based ones, saving huge quantities of resources. MOTOREX adopts the same philosophy when it comes to its BIKE LINE bicycle care range. It consists almost entirely of biodegradable products, for mountain bikes, road bikes and e-bikes that are subject to heavy use.
MOTOREX has called this “the next logical step” of making the packaging as environmentally friendly as its contents.
Around 70% of the care and lubricating products are now made of 100% recycled material – and can be recycled again after emptying. An advantage of this is that cyclists can return the empty packaging to a special waste collection point thereby ensuring that the material remains part of a closed loop to be reused for other products. Recycling is an important step towards a circular economy that will eventually sustain itself without the need for new raw materials wherever possible, it added.
MOTOREX is switching its products in the CLEAN, CARE and LUBE categories to sustainable packaging with immediate effect. Refillable and reusable solutions that significantly reduce waste have already been in use for the WORKSHOP range for some time now. This is because MOTOREX is continuously building on its sustainability efforts in order to conserve and protect natural resources for future generations.
Andy Searcy, Brand Manager for MOTOREX at distributor Extra UK, said: “MOTOREX is a brand that has always had a huge focus on biodegradability and environmentally friendly products, so the step into 100% Recycled packaging is a logical continuation of this. This reinforces MOTOREX as a market leader in bicycle care products.
“Extra UK have stock now of the CHAIN LUBE for DRY CONDITIONS, CHAIN LUBE for WET CONDITIONS and CHAIN LUBE with PTFE featuring the new packaging.”