Oneway Bike Industry and Oneway Distribution become one biz, offices moved
As of December last year, Oneway Bike Industry and Oneway Distribution have merged into one company; now just Oneway Bike.
By merging the two companies, dealers now have one point of contact for all brands that Oneway Bike supplies. As a result, the communication between dealer and distributor is clear and transparent and shipping streamlined with Cube Bikes now available directly alongside goods from brands like Ere Research and SQ Lab.
“We are very happy with the merger,” said Lennard van Winden, CEO of Oneway Bike. “Not only will the communication be more transparent to our dealers; our logistic process will be more sustainably and efficiently. All orders are now added to the same process. That way we can collect orders of different brands in one go and pack and ship as much as possible in one box.”
With the merger, Oneway Bike also introduces a completely new corporate identity, including a renewed logo (pictured). The triangle in the logo apparently stands for passion, friendship and fraternisation – three important values for Oneway. In preparation for the merger, the new style was gradually introduced. Now that the merger is official, the new colours and logo are seen in all the communications by Oneway.
Alongside the company transition comes and office move, keeping the team in Rotterdam, but housed in a new building with almost 2,000 m2 of office space and more than 8,000 m2 of warehouse space.
“The windows in the warehouse ensure a pleasant working climate for Oneway’s logistics employees,” says Lennard van Winden, CEO of Oneway. “Huge wooden trusses with a length of no less than 28 meters support the roof of the warehouse and remain visible. This gives the warehouse a warm and welcome appearance.”
In addition to the spacious workplaces, the new office offers enough space for a complete showroom of more than 400 m2. In addition, a separate training room will be created for on-site training in due course. The new canteen, with the look and feel of a cosy bistro, is the place where employees can meet for lunch and drinks.
The office building is ‘energy neutral’ and powered by 1,350 solar panels. The design of the building and the various smart systems ensure that as little energy as possible is used. For example, the smart LED lighting automatically dims the light when no one is in a room. In addition, the extra thick outer walls have an insulating effect and no heat is lost.
Oneway Bike Industry was founded in 2001 and has been the exclusive distributor of the German bike brand CUBE ever since. Premium brands for bike accessories and parts, such as Newmen, SQlab, Ere Research and RFR, have been distributed by Oneway Distribution since 2010.
Trade accounts can contact OneWay Bike by email here, or by calling +31 10 340 3500.
The new offices are found at:
Oneway Bike
Christa Ehrlichhof 10
3059 LL Rotterdam
The Netherlands
