Wednesday, 24 April 2024
News

Cyclorise add Onza Tires to distribution portfolio

Cyclorise have announced that effective immediately Onza Tires have been added to its fast growing portfolio of brands.

Michel Manz, Onza owner, said: “Onza Tires is proud to once again be active in the UK and have the opportunity to deliver Swiss performance tires to the riders. We’ve found a great partner in Cyclorise with people who are like-minded and passionate about making the best products available. We both specialise in fascinating products and cannot wait to begin this journey. It is a perfect fit with an exciting, young and growing distributor. We have big plans for the future and are excited to realise them together alongside Cyclorise! “

Onza prides itself on their distinctive looks and traditional Swiss performance.  Having been dominant in the racing scene for many years across all disciplines of MTB, Onza competes with the best in terms of traction, flat protection and weight.  At the end of 2019, Onza revived and redesigned the Porcupine which quickly became a best-seller.  Available in 90’s eye-catching white, the Porcupine not only looks fantastic but also offers the rider more grip and improved rolling resistance.

Thomas Dibley, Cyclorise Managing Director, said: “We’ve really missed seeing Onza in the UK market.  When the opportunity arose to work with such an iconic brand, we jumped at it.  We cannot wait to get Onza back on British shop floors where it belongs.  The new Porcupine is a modern, open and easy-rolling all-round tyre design which will perform perfectly on UK terrain. This acquisition forms part of our strategic plan to offer a full, well considered range of products for bike shops.”

This deal is just the latest in a big year of expansion for Cyclorise Distribution who have recently launched Revel Bikes to sit along pre-existing brands such as Revgrips, Louri, Ochain and Slicy.

Retailers interested in finding out about becoming a stockist can contact Cyclorise via email.