Thursday, 25 April 2024
DistributionFeaturedNews

Lapierre goes to Raleigh as Hotlines ceases distribution post MY17

Hotlines and Lapierre have revealed that following the conclusion of the 2017 model year the two will end their long standing distribution arrangement.

In place since 2007 the past decade has seen the Scottish distributor bring through the famous Zesty lines, as well as more recently the Overvolt e-MTB line.

“For almost ten years Hotlines has thoroughly enjoyed carrying Lapierre as on of our prestige cycle brands,” said Hotlines boss Illy Anastasi. “We wish Lapierre the best of luck with this new direction in the UK. Hotlines will continue to support all of our current retailers throughout this transitional phase.”

From July 31st Nottingham distributor Raleigh will distribute all Lapierre Cycles products in the UK.

“Lapierre Cycles and thier staff would like to thank Hotlines Europe Ltd and all their team for the constant support and professionalism throughout the years in establishing the brand as a key player in MTB, road racing and more recently E-mtb,” added Aurelien Bouf of Lapierre.

Lapierre, like Raleigh UK, is an Accell Group owned brand.