Uplift Live event: Insights and inspiration from female cycling industry leaders

Uplift, the mentorship programme for women in the cycling industry, has announced a free to attend, live panel discussion and networking session – tickets available here.

The live event – aimed at male, female, and non-binary attendees – takes place in Shoreditch, London, just ahead of the Rouleur Live show on November 2nd, brings together female leaders in the cycling industry with the next generation of talent, hosted around a live panel discussion, followed by a networking event.

The inaugural Uplift mentorship programme received 160 applications in less than 14 days. From this group 12 mentees have been selected, and paired with mentors, forming the 2023 Uplift cohort.

At the live event attendees will see Shift Active Media’s Business Director and Uplift Founder, Rachael Burnside, joined on stage by 4 mentors of the programme, exploring a range of discussion topics including navigating a predominantly male industry, how to support women in cycling, and encouraging the next generation to enter.

Confirmed speakers who will join Rachael on stage for Uplift Live include:

• Nikki Hawyes, former Country Leader UK at Cannondale
• Mei Rider, Chief Marketing Officer at BMC
• Hollie Weatherstone,  Global Head of Marketing at Muc-Off
• Kirsty Woodcock, Head of Marketing at Specialized UK

Uplift Live will provide a platform for the next generation of women in the cycling industry to gain valuable insights into the personal and professional journeys of female business leaders. Uplift’s ultimate goal is to support and accelerate the progress of women working in cycling, bringing together a network of like-minded individuals passionate about change, and enabling new female talent to thrive and define the sector.

Hollie Weatherstone, Global Head of Marketing at Muc-Off: “Having worked in this industry for over a decade, I understand the importance of seeking guidance and inspiration from other women, my journey wouldn’t be the same without this support. I’m absolutely thrilled to see the launch of Uplift, and can’t wait to speak about this in more depth on the 2nd November!”

Kirsty Woodcock, Head of Marketing at Specialized UK: “As a member of the Bicycle Association’s Diversity Advisory Board, and now an Uplift mentor, I’m passionate about driving change and modernisation within this industry. I’m looking forward to Uplift Live as it promises to be a great space for discussion and networking, and I’m always inspired by the community’s thoughts and actions.”

To attend the live event, becoming part of important discussion regarding women’s representation in the cycling industry, exploring the opportunities for women at all levels of the bike business to develop their careers – click here to secure your free ticket (registration essential  🍕🥙🥗☕🍺🍸 for catering).