Windwave inks distribution deal kids’ bike brand Prevelo

Prevelo bikes, have announced an exclusive distribution partnership with Windwave in a bid to put focus on the UK market. The new distribution partnership will start from July 2021 with pre-orders opening and stock arriving early 2022.

Luke Leuillette, Windwave Commercial Manager, said: “Prevelo are constantly innovating and their team’s desire to improve the world of kids bikes is inspiring, ensuring the experience of learning to ride is easier and quicker’’

“We are thrilled to be welcoming Prevelo to Windwave. A brand which I feel is a fantastic addition to our offering for the UK market. Being chosen as the sole distributor for the UK and Eire is a great privilege for our team. Prevelo are constantly innovating and their team’s desire to improve the world of kids bikes is inspiring, ensuring the experience of learning to ride is easier and quicker.”

Jacob Rheuban, Prevelo Owner and Co-Founder, said: “Windwave is going to finally make Prevelo bikes properly available to UK families. We are lucky to have such an outstanding operation and capable team as our UK partner!”

“We’re really excited about Windwave representing Prevelo in the UK. For years we have wanted to make it easier for UK families to get kids on Prevelo bikes. We regularly hear from UK customers that want Prevelo bikes, but the costs of getting bikes into the UK one at a time has made this a struggle for us and UK customers. Windwave is going to finally make Prevelo bikes properly available to UK families. We are lucky to have such an outstanding operation and capable team as our UK partner! Rheuban added.”

Leuillette agreed and said: “Working with Jacob and the Prevelo team we are looking forward to offering Prevelo in the UK to key accounts. A great opportunity for us to welcome new riders into the world of cycling with bikes designed for mastering those early years skills. The confidence inspiring low narrow geometry and a defined range of off-road bikes for those family bike park days.”

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