ZyroFisher leadership change with Tom Ainscough new CEO
There’s change at the top for ZyroFisher, which today has revealed a leadership transition that will include a new CEO and a change at Chairman level.
Effective immediately, Tom Ainscough will assume the position of CEO, as Rob Haycock steps down from his role. Meanwhile James Browning will transition from Non-Executive Chairman to Executive Chairman.
Tom Ainscough is not a new face at the sizeable distributor – he has served as COO at ZyroFisher for five years, has a wealth of operations and supply chain experience and a deep understanding of both the business and industry which will allow a smooth transition into the CEO role, the firm said.
“I’m pleased to accept the role of CEO at ZyroFisher,” said Tom Ainscough. “My focus is on building upon the strong foundation that Rob has established and working closely with our talented team to drive growth and market share for our brands.”
James Browning, who has been the Non-Executive Chairman since the inception of ZyroFisher and previously guided Fisher Outdoor Leisure through its successful turnaround during the market downturn in 2013, will now take on the role of Executive Chairman. His expanded responsibilities will include a more active involvement in the commercial operations of the company, as well as continued guidance in shaping the strategic direction of ZyroFisher.
He commented: “Firstly I would like to thank Rob for his efforts over the past few years and we wish him every success with the next steps in his career. I am pleased to now step into the role of Executive Chairman and support Tom as he takes on the CEO position. I look forward to working closely with Tom and the commercial team to take the company forward.”
ZyroFisher said it remains committed to providing customers with industry leading brands and products, and this leadership transition represents a strategic step forward in the company’s growth and development.
The distributor has made three brand signings this year, kicking off the year with eBike label Mahle, and Canadian bike brand Norco while more recently signing a distribution deal with Joe’s No Flats.
