7mesh Apparel has announced the appointment of John Zopfi to the newly-created position of General Manager, EMEA (Europe, Middle East, Africa). With over two decades of experience in the outdoor apparel business and a lifetime as a passionate cyclist and outdoor athlete, John is described as a great fit with 7mesh’s culture.
A trail runner, bike racer, sea kayaker, and amateur boxer, John brings with him a well-rounded approach to sport anchored in a passion for all forms of cycling. After spending 11 years as a Sergeant Instructor in the Dutch Army, he followed his love of the outdoors into a career which has included nearly a decade with Patagonia, time working as a consultant, and most recently, time with GORE® Apparel.
“John’s experience building and leading commercial teams makes him the ideal candidate to support the growth of our European business” says Tyler Jordan, 7mesh CEO. John will work from his base in the Netherlands to help 7mesh grow its operations throughout Europe and beyond, starting Dec 1st.
“When I first saw the 7mesh brand I was very impressed with the way it proved that functionality, quality, fit, and beauty can go together,” said Zopfi. “It’s pure, inclusive, and not bound by convention. I can’t wait to help more riders find and enjoy adventures in 7mesh apparel.”
For more information on 7mesh and its line of cycling apparel, visit www.7mesh.com.