Cyclorise signs up GÜP sealant and inflator product

Cycling accessories distributor Cyclorise has inked a deal with GÜP (pronounced ‘goop’) to carry its products in the UK.

Based out of San Diego, GÜP offers an all-in-one sealant and inflator, pitched as an ‘emergency parachute’ for when a flat could finish your customer’s ride at the worst possible moment. That makes it ideal for racers, or as a viable replacement to carrying an emergency inner tube.

The one-use can is compatible with Presta and Schraeder valves, with the incorporated latex-based formula being able to plug 3mm+ punctures in tubeless and tubular tyres, or 1-2mm punctures for inner tubed tyres. It can inflate a 29 x 2.4” tyre to 29psi, making it a viable tool to keep a rider from bailing during an Enduro race.

Cyclorise co-owner Thomas Dibley says: “We are stoked to be selected by GÜP Industries as their representative in the UK market. Not only is GÜP a tremendously functional and reliable product by itself, but it compliments our recently launched range of Lourí Straps which has an emphasis on packless riding. GÜP is the perfect accessory to the growing ‘packless’ trend and looks incredible among IBD point of sale.”

GÜP owner Tomas Petricko added: “We’re super excited to work with Thomas and his amazing crew and to have them introduce GÜP to the UK marketplace. Their approach to brand development and love of all things bike related made it an easy decision to name them as our distributing partner. We look forward to watching Cyclorise’s continued success with introduction of new brands and to have them add GÜP into their current portfolio of must-have items.”

GÜP Industries is due to arrive with Cyclorise Ltd at the end of March. For trade sales you can make contact here.