Orbea UK appoints Rob Stead as new Territory Manager
Rob Stead has become Orbea UK’s Territory Manager for the South East of England, replacing John Styles who had a long stint (nine years) in the role.
Stead joins Orbea from ZyroFisher where he managed its P&A portfolio for the South/Central region since 2017. Prior to working with ZyroFisher, he was with Wiggle-CRC where he progressed through the business, holding a number of different positions over his five years with the company.
“I’m really excited to join Orbea and build on the great work done over the past nine years,” said Stead. “Orbea’s core values as a business are unique, and represent an incredible opportunity to work with a truly progressive brand in a fast-changing marketplace. I look forward to supporting the current dealer base and forging new relationships into the future.”
“Rob will be a great fit for Orbea, and strengthens our team in the UK enormously,” said Damian Hackett, Country Manager for the UK and Ireland.
“He brings a wonderful customer-focused mentality with wide experience in the cycle market that our retail partners can really feel confident in. I believe that in Rob, we have a person that has a strong vision for what this area can be and I fully expect him to have a positive impact from day one.”
To contact Rob Stead, email: rstead@orbea.com
Orbea now employs in excess of 1,000 employees, 80% in its Basque Country homeland. The business is also undergoing a CEO transition as Jon Fernandez hands on the baton to Daniel Martinez, who becomes Orbea boss in October.
