Specialized goes on recruitment drive for female brand ambassadors

Specialized has launched a fresh drive to recruit female brand ambassadors, with plans for a global base of over 200 passionate cyclists sought.

Tasked with inspiring more females to take to bikes and to engage their local communities in cycling, ambassadors can ride any kind of bicycle on or off road.

As part of the deal, ambassadors will be supplied a Specialized bike and kit, a Retül bike fit, official training in ride leadership and first aid, be invited to an ambassador summit abroad and receive ongoing support from the brand to assist in event creation and promotion.

UK-based cyclists can find out more about the scheme and its requirements here.