SRAM commits to new Taichung, Taiwan, manufacturing facility
As a brand, SRAM has been a committed manufacturer in Taiwan for over three decades. Today the brand has announced its newest production facility, in Taichung, Taiwan.
The facility has been designed to provide the ideal workspace for team members, while optimizing productivity, maximizing efficiency, ensuring quality, and enhancing the competitiveness that characterizes SRAM; dedicated to producing innovative world class bicycle components for the high-end cycling market.
“I am very pleased we are making this investment,” said SRAM’s founder and board chairman Stan Day. He added, “The people here are extraordinary, and they represent such an integral part of the cycling industry’s supply chain. We are excited to expand our capabilities in Taiwan as it’s a very productive and quality-driven location to manufacture our product lines.”
As a manufacturer of bicycle components in the high-end cycling market, SRAM will always work towards its commitment to inspire cyclists. Enhancing workspace environments for team members makes this even more possible. SRAM also remains committed to strengthening its connection with the Taichung community and will continue efforts toward economic growth in the region.
The announcement concluded by stating that the relocation will be complete in 2024 when all relevant operations will resume at the new facility. As progress is made on the new facility SRAM will continue to provide updates on the project.
The brand has 3 key Taiwan based locations, each fulfilling vital functions for the global business:
- Shen Kang is SRAM’s Asian headquarters, and the adjacent factory is where the majority of SRAM’s components are manufactured.
- Taichung – a city central to the bicycle industry – is where SRAM engineer more than 1,500 unique parts annually, at the SRAM’s Asia Development Centre
- The newest and most advanced of the SRAM facilities in north Taichung features carbon fibre fabrication, die-casting, and plastic injection moulding.
