Vivacity Labs has partnered with City of Port Phillip and Bicycle Network to install its AI-powered traffic sensors in the City of Port Phillip, Australia. The sensors will measure bike rider, pedestrian and motor vehicle movements and help the council reduce congestion and increase sustainable transport.
With a 23% projected increase in resident growth by 2027, the partnership will help promote active travel in the local area, particularly the use of bikes and e-scooters.
The data will allow the city to gain an understanding on how these road users interact on specific roads and junctions, as well as interactions with newer modes of travel such as e-scooters. This will enable the council to plan what physical changes should be made to both enhance active travel and improve traffic flow, and therefore also reduce conflict between transport modes and emissions.
James Hill, International Business Development Director at Vivacity Labs, said: “Our partnership with Bicycle Network will go a long way in providing detailed and accurate transport data insights to help ensure the right decisions are being made to improve travel patterns in the City of Port Phillip. We’re extremely proud to be supporting the implementation of initiatives that encourage active travel, cycling safety and lower pollution levels to help maintain sustainable streets in Victoria, and across the globe.”
Glen Janetzki, General Manager Commercial at Bicycle Network, said: “These AI sensors have the power of a thousand people holding clipboards and pens. It gives us real-time information along a full road, not just one site, helping us understand how all road users interact.”