Protective gear label D3O acquired by Elysian Capital
Impact protection company D3O has announced that it has been acquired by Elysian Capital III LP.
The acquisition by Elysian Capital sees previous owners Beringea US & UK and Entrepreneurs Fund exit the business after six years of year-on-year growth and allows for continued global expansion of the D3O brand.
D3O is recognised among the world’s foremost impact protection brands, partnering with a plethora of brands across the cycling, motorcycle, sports, defense, workwear and consumer electronics industries, with D3O products used by the likes of the US Department of Defense, Fox Racing, ZAGG and Triumph Motorcycles.
D3O has a portfolio of branded patented technologies that are used across a range of applications: from helmet liner systems that mitigate against traumatic brain injury for soldiers and first responders; low profile CE certified body armour for motorcyclists; back of hand protection for industrial workers; through to protective cases and screen shields for smart phones.
With its distinct orange colour, the D3O ‘ingredient brand’ is visible to the consumer with ambassadors including NHL star Seth Jones, Isle of Man TT world record holder Michael Dunlop; and eight-time gold medallist Downhill Racer Tahnée Seagrave.
D3O’s mountain bike business has experienced significant growth over the past six years, with the company’s range of high performance, low-profile, soft and flexible limb and back protectors used by leading international brands that include Fox Racing, Scott Sports, Troy Lee Designs, Pearl Izumi, SixSixOne and Endura.
Stuart Sawyer, CEO of D3O, said “We are delighted to be working with Elysian for the next phase of growth for D3O. Our talented and hard-working team have done an exceptional job at establishing D3O as the market leader for impact protection. We look forward to building on this foundation through continued innovation, delivering best-in-class customer service and providing a compelling brand value proposition. I’d like to thank our previous investors for the support they have given us in establishing D3O, we now look forward to scaling the business and realising the significant opportunities to protect people and their things around the world”.
James Cunningham, Partner at Elysian Capital, said: “We have been very impressed with the way Stuart and the team have developed the D3O brand and the breadth and quality of the customers the company serves. We look forward to supporting them as they realise the potential for the brand across existing and new market segments.”