Dealer direct prices lowered on Kinetic trainers for European dealers

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Turbo trainer specialist Kinetic has revealed a number of price changes, including “improved margins” for European dealers.

Supplied direct to stores via the European warehouse, the new prices “makes us a lot more competitive in our key markets across Europe,” said Bruce Fina, Kinetic’s EU sales and marketing manager, who added “this is a win-win situation. We’ve cut dealer and consumer prices and drastically improved dealer margins.”

Orders will be fulfilled via the Graz, Austria warehouse, from which Fina adds dealers will have stock usually within 1 to 2 days.

“We’re scaled for streamlined delivery in small or large volume,” he added.

The price changes span the full trainer line, including the new Rock and Roll Smart Control.