Dirt Factory signs distribution deals to drive revenues as location search continues

The organisers behind the proposed Dirt Factory for central Manchester have struck two distribution deals in a move to drive revenues as the business seeks a full-time home.

The firm first signed BigAirBag, which as the name suggests, is an alternative to the problem-prone foam pit practice areas found in skate parks. Filled with air, the BigAirBag is built to allow riders to practice their tricks and land onto a huge surface area cushion, which its built to withstand bike and even motorcycle impact.

Director Danny Makin told CyclingIndustry.News: “Along with BigAirBag we have also secured a distribution partnership with Parkitect AG, formerly Modular Pumptrack AG. As part of this agreement we will soon take delivery of our own modular pumptrack that we can use at Dirt Factory events and to promote the product to potential UK customers.”

Makin asks that anyone interested in either BigAirBag or the modular tracks from Parkitect AG contact him here. Bike industry interested in taking advantage of the audience set to be drawn by the UK’s first indoor mountain bike park are also welcomed to make contact.

On the ongoing search for a building, the Dirt Factory remains set on a central location in Manchester with strong links for riders to travel in on. A plan to secure a Stockport building unfortunately fell through when an investor purchased the property outright.

The firm is assessing alternative options in the area and requires between 70,000 to 100,000 sq ft within which to house it’s elevated tracks and facilities. The firm will offer the bike industry and others opportunity to make the most of a captive audience. It is proposed that the shipping containers used to gain track elevation be used as Boxpark-style retail spaces at reasonable rates.

In the meantime, to ensure the project has a revenue stream, the organisers are hosting events alongside its new brand partners.

Back in Febuary of 2017 the Dirt Factory blew through its CrowdCube target, drawing investment from Dragon’s Den star Piers Linney, among others.